Do you ever find yourself stuck trying to come up with fresh ideas for press releases, blog posts, or social media content? I get it – it happens to all of us. But today, I’m sharing one of my favourite hacks to quickly break through that creative block. 

In this 5-minute marketing tip, I’ll show you how to generate a wealth of content ideas using a simple, yet powerful tool—Answer the Public.

The Secret Tool: Answer the Public

The best part about this content creation hack? It’s free, accessible to everyone, and provides you with a visual content map that you can use in seconds. Whether you’re planning your next blog post, social media strategy, or even a press release, this tool can help you structure an entire content plan in just a few clicks.

How to Use It in 5 Minutes

So, how does it work? Simple! Head over to Answer the Public and start by typing in a keyword relevant to your business or industry. For example, let’s use “marketing.” In just minutes, Answer the Public will generate a variety of content ideas based on what people are searching for, categorised into questions, prepositions, comparisons, and more.

Let’s break it down:

• Questions: What are people asking? These can be used for blog posts or FAQ-style content.
• Prepositions: Learn how to spin a keyword in different contexts like “marketing for real estate agents” or “marketing with a psychology degree.”
• Comparisons: Versus topics, like “marketing vs. PR” or “marketing vs. business development,” are always great for in-depth posts.
• Alphabetical: Discover new ways to approach your keyword and brainstorm additional angles for your content.

Instant Content Ideas

For example, when I typed in “marketing,” I got results like:

• How has marketing evolved?
• Why is marketing automation important?
• Marketing vs. PR—what’s the difference?

These ideas can be turned into blog posts, social media updates, or even entire video series. You can also dig deeper into niches or specific industries, such as “marketing for personal trainers” or “marketing for architects.”

Start Hacking Your Content

In just five minutes, you’ll have a comprehensive list of ideas ready to go. And remember, you can start with a free account that gives you three searches per day, which is plenty to get started.

So, what are you waiting for? Head over to Answer the Public, pop in your keyword, and let the ideas flow. Then, tell me in the comments—what content are you excited to create? I’d love to see what you come up with.