Talking PR, Marketing Social Media and More
Talk is home to talk on Marketing, PR, Social Media and sharing your message with the PR and Marketing go to girl Linda Reed-Enever. With her enthusiasm for new experiences and love of finding new things Linda was destined to grow to be either a professional Geo-Cacher, or become the inspiring leader in Communications that she is today and in Talk she shares her tips with you via 5 Minute Marketing Ideas and Ask Linda where you ask her your marketing questions and she answers them. As well as tips and updates on all things marketing
Blog Writing for PR tapping into the power of Blogging
Blog writing is an essential element of any PR strategy, and it offers a host of benefits to businesses that choose to embrace it.
Like any PR, it should be done regularly with a new blog post weekly, fortnightly or monthly.
As it’s placed on your own website, a company blog offers you complete control of what you want to say, when, and how you wish to say it.
It brings with it Search, SEO and credibility too
Why Use A Media Release?
With the rise of the 24-hour newsroom, the need for a journalist to find stories and new sources is increasing, so media and press releases are a great way to get your story out there.
When used within a well-thought-out marketing strategy, a media release can provide a number of significant benefits to you and your business.
Finding Release Ideas to Share with the Media
Earning media attention is one of the best forms of word of mouth marketing you can attract, as it is someone else saying your story is worthy to share. One of my favourite ways to brainstorm ideas is the use of the work-out-loud technique which we will explore in...
Evergreen Content: What is it? and Where do you find it?
Evergreen content is the type of information that pops up time and again, year after year in business. It’s often found in the information your customers seek or the things about your industry you find yourself explaining over and again.
Article Writing As Part of Your PR Strategy
Whether it’s a blog, guest post on a third-party website, newsletter or other publication, it builds credibility and creates your profile as an expert, while giving the media and publications a chance to get to know you.
Online media has a wealth of opportunities when it comes to placing quality articles, and this is a very real way to build the profile of your brand.
Creating A Media Strategy
There is no one size fits all when it comes to creating the right Media strategy for a business.
The trick is to know where your audience is likely to be and make the most of the opportunity that the media gives you by being prepared and having a Media Strategy which is what we will start to explore in this episode of Talk.
Creating Engagement in your Facebook Group
Crickets in a Facebook Group is not ideal…so how do you create engagement in your Facebook Group?
In this Talk Episode, we dive into ways you can create engaging content so your members are encouraged to join the conversation.
The 3 Types of PR
With the launch of My Book of PR Tips coming up in this episode we explore the 3 Types of PR you can tap into.
Proactive PR (Sharing Your News)
Reactive PR (Newsjacking)
Ongoing PR (Evergreen PR)
Know Your Media
Knowing your media and what they seek is the key of every PR relationship so that we share our story with the right people.
So in this episode, we explore knowing and finding media to share your story with.
Content Creation Brainstorm: Coming up with Blog Topic Ideas
This episode of the Talk podcast is a guided activity that will help you come up with some content ideas you can create for your business and we are focusing on blogging.