The Question “Why should I pay you, when I can do it myself?” can leave the best of us frozen. But it is something that all business owners will face especially if you are a service based business and people think that it is a skill they can learn.

So in this episode of Ask Linda we explore the question I was asked How do I respond to the question “Why should I pay you, when I can do it myself?”

This question is a great opportunity for you to qualify your client and shine at the same time, so let’s delve into it.